Most people do not have a clue what goes on behind the scenes when it comes to web design or development. Web design is actually a very complex process, and learning a little bit about it will likely be quite beneficial for most people who have websites. Regardless of who creates your website, understanding a little background knowledge about site design will give you the perspective you need to be successful working with a good designer. It will also prove beneficial should you need to make some edits to the site, and give you a better idea of how you can improve your site. This blog post will discuss the top six things that every web site owner should know about web design. While not an exhaustive list by any means, it will crest the tip of the iceberg and give you a glimpse into the behind the scenes activities that go into building a successful, attractive web site.
- The average lifetime of a website is only about two years. While this may seem like a very short period, the constantly evolving nature of the Internet and web browsers requires that your sight be revamped at a minimum of every two years. In order for your site to be effective, it requires that it be up to the latest in coding standards, web browser updates, and search engine optimization algorithms. If your website is out of date and not formatted correctly, it may render incorrectly in certain web browsers, making your site not function correctly and losing you valuable business. For optimal functionality, it is best to frequently update your website, ensuring maximum traffic, good search engine results, and minimizing large maintenance overhauls.
- Use of pictures in web design is another important piece. Pictures and other media can have both negative and positive affects on your website. When using photos, videos, and other multimedia, make sure that it does not take a long time to load. Websites that take forever to load are a huge turn off for most web browsers. Select your images carefully, and make sure they add to the overall user experience, enhancing the visual aesthetics of the site without destroying the website performance. If used properly, photos, video, and other multimedia can set your site apart from all others, drawing in visitors by the droves.
- A third thing every one ought to know about web development is that websites render differently on different computers and when viewing from different browsers. This is because each browser is programmed to interpret and render code slightly differently. The way your website looks on your home PC through Chrome may be worlds different than how your website looks on your work Macbook Pro when viewed through Safari or Firefox. A talented web developer will be skilled at coding your website in a way that will render correctly across all platforms and browsers. This is one of the primary reasons it is a good idea to hire an experienced web designer. It is also important for your website to be functional on mobile devices. Many websites nowadays have a built in mobile function, that automatically optimizes the site for viewing on any type of mobile device such as a smart phone or tablet.